eBook download - evolution to a holistic sales enablement system
An important trend happening across BtoB companies is the need to move from random acts of sales enablement to a sales enablement system that supports profitable revenue growth. This e-book covers what it takes to make this happen:
Define a clear definition of sales enablement that is aligned to your business
Understand current market drivers that has changed the way sales enablement is delivered
Understand the four key elements of a Sales Enablement System
Learn how to create a system model that aligns people, technology and content to the buying process
Understand how to assess the current level of SE maturity for your organization and the expected payback for moving to a SE system
