Moderator: Craig Nelson; Panelists: Thierry van Herwijnen, Tamara Schenk
If you are like many, moving from random acts of sales enablement to a more "systemized" approach to enable sales success is new to your organization. This panel covers what to anticipate and how to overcome obstacles that cause sales enablement initiatives to either fail or simply fall short of expectations.
These experts will share lessons learned on topics such as:
• The 4 key elements of sales enablement
• Sales enablement maturity assessment
• How to create a "rolling thunder" of support that makes sales enablement get pulled throughout the organization
• How technology is enabling the real-time delivery of sales enablement resources before, during and after the sales interaction
Listen Now: https://www.brighttalk.com/webcast/1192/128231